Press release -
This is not just any charity partnership… M&S Food & Together for Short Lives come together to support and raise vital funds for lifeline children’s hospices like ellenor.
ellenor is thrilled to be benefiting from an exciting new charity partnership between UK charity Together for Short Lives and M&S Food. By joining the M&S Food family, this special partnership is set to make a lasting difference to the UK’s most vulnerable and seriously ill children by raising money for the 54 children’s hospices including ellenor that deliver lifeline care in the communities where M&S staff and customers live and work.
M&S Food has already set an impressive challenge – to raise £1m for Together for Short Lives this year to help children’s hospices like ellenor continue to do their sterling work for seriously ill children and families.
Together for Short Lives’ ambition is for every seriously ill child and their family to be able to make the most of every moment together, whether that’s for years, months or just days. M&S Food shares this aim and - at its heart - the partnership is all about ‘protecting the magic of family time’ – even though that time is often, tragically, cut short for the families we’re here for.
M&S Food and Together for Short Lives are celebrating their partnership launch in Children’s Hospice Week (22-28 June 2020) – a UK-wide campaign to raise awareness and vital funds for children’s hospices across the UK. Children’s Hospice Week is especially poignant this year, with hospices going above and beyond to both take the pressure off the NHS during the Coronavirus pandemic, as well as delivering urgent care to the UK’s most vulnerable and seriously ill children
ellenor fundraising has been hit-hard by the pandemic, and the families we care for need our support more than ever. Social isolation has taken its toll and families are exhausted after months of providing 24/7 care for their child at home. M&S Food’s generosity could not come at a better time. It means so much that M&S Food are recognising the incredible work of our hospice heroes and giving them their backing. ellenor will be celebrating the difference it will make to children and families. Together for Short Lives’ Patron, Simon Cowell, is right behind the partnership too, working closely with M&S Food and the charity, a cause that is very close to his heart.
Stuart Machin, CEO M&S Food: “I am incredibly proud to be joining forces with Together for Short Lives and welcoming them on board on as our new charity partner for M&S Food. The work that they do to support families across the UK is truly inspirational, and I am delighted that we will be playing a role in their vital workto help protect the lifeline care that children’s hospices provide – particularly at this time with so many families affected by the current pandemic.”
“At M&S Food we are a passionate team with a big heart, and we are all excited about our new partnership. We have some big plans afoot for all our colleagues and customers to get involved in raising our target of 1million for the charity. From next month, Together for Short Lives will be one of the charities available to support via our SPARKS card and we’re looking forward to introducing lots more initiatives during the year.”
Ben Alonso, ellenor Director of Income Generation: “It is great to hear that even during this difficult time, the work that children’s hospices across the country do to support children and their families with life limiting and life threatening conditions are not only being recognised by our communities but also acknowledged by such a large multinational retail like Marks and Spencer. It is my hope that this new partnership will give children’s hospices, like us at ellenor, a chance to increase our visibility of what services we offer our community as we continue to provide hospice care to children and their families facing the unimaginable reality of receiving hospice care at such a young age.”
“Thank you M&S Food, Together for Short Lives is so excited to be partnering with you – we have so much in common between our ideals for family life – it feels like the perfect fit. We are blown away by your generosity and commitment to seriously ill children and families and the children’s hospices they rely on. We have already had the privilege of working with M&S Food over the last year, and have experienced first-hand their warmth, energy and determination to do all they can to protect the magic of family life – which is so precious when time is short.” says Andy Fletcher, CEO for Together for Short Lives. “Lockdown has been so tough for the children and families we support, and many will carry on shielding long after social distancing ends. So, they desperately need the support of their local children’s hospice. M&S Food’s generosity and ambition to raise a huge £1M has the power to make a lasting difference to hospices struggling to recover from the impact of Coronavirus. The M&S Food family will play a very important role in helping to protect the lifeline care that children’s hospices provide for vulnerable families today, tomorrow and long into the future”.
We are ellenor, a charity funded by the generosity of our local community, offering the best care and support to families facing terminal illness in Kent. We are the only charity in the county that provides hospice care for people of all ages – babies, children and adults - and their families. This includes pain and symptom relief, end of life care, respite, bereavement support and emotional and spiritual care.
Our Children’s Hospice Care, formerly known as chYps, is provided in the comfort of the family home and spans across North and West Kent and the London Borough of Bexley. Adults living in Gravesham, Dartford and Swanley, receive care in their place of choice, including their own homes, at our Hospice in Gravesend and in local care homes.